You are only limited by your imagination!

QR CODES MAKE PRINT INTERACTIVE ON THE WEB!!

Here is a standard QR Code:

Here is our QR Code that has been colorized and our name added to the center -- a "designer" QR Code:

And here are some examples of ways other marketers are using QR Codes to drive traffic to their websites or provided information to their constituents AND track ROI.

• Interesting article entitled "50 Creative Uses for QR Codes."
• Add to your resume to connect to an introductory video or to show your portfolio.  Or the whole resume could be online and the printed resume just a QR Code!
• On sales fliers to connect to the product to "snap and buy."  Impulse purchase.
• On printed invoices so client can "snap and pay."  Impulse pay.
• On greeting cards.  Make a video signing happy birthday.  Upload to YouTube.  Print QR Code to video on the card. 20-30 yr. old demographic.
• On sponsor signs at golf tournaments.  Link to sponsor website or promo or video.
• University of Georgia Library (Athens, GA) is reportedly going to put QR Codes in its bathrooms.
• Oakland Press: "Our goal is to make it easier for the reader to find our content, especially when providing new elements of content."  QR Codes in newspaper.
• Baptist Church uses QR Codes to provide information.
• “Imagine a yearbook photo of the winning touchdown springing to life!"  Balfour's media convergence.
• Radisson Hotel Restaurants add QR Codes to menus to show how dishes are prepared.
• 2011 Chevrolet Fireball Run Adventurally -- QR Codes provide 100% audience engagement.
• Kellogg launches new cereal with QR Code and SMS keyword campaign.
• Wink'd dating platform.
• Kalvin Kline markets jeans video with NYC QR Code billboard.
• Prairie farmers in Saskatoon (!) scan conference badges to exchange contact info.
• REALTOR: "I ran out of fliers at my open house ... "
• PR firm uses QR Codes in interactive display to engage visitors.
• QR Codes on wristbands.
• .... restaurant half-off lunch coupon in window .. promote your band.
• ... let people enter contests, vote on the top stars in a hockey/baseball game, buy coffee or order food ... link to a video, website or a photo of a product.
• Specialty retailer Brookstone, Inc. puts QR Codes next to products--info, discounts, videos.
  
• Stickers on auto windows, truck doors/side panels that take a person to a web page.
• Direct mail campaign -- scratch-off that reveals a QR Code that leads to a special offer.  Four different offers in the mix.
• QR Code in magazine ad that leads to current sales, discounts, coupons.
• Billboards
• T-shirts and other apparel.
• Newletters.
• Fliers  (see example).
• Box labels.
• Tattos (permanent and temporary).
• Ticket stubs.
• Golf, racing, baseball and other sports programs.
• Chamber of Commerce directories.
• Real estate listing books.
• Real estate yard signs  (see examples here and here*).
• Business cards.
• Name tags.
• Letters (see example).
• Movie posters -- leads to movie clip of current to coming soon movie.
• Museums -- on posters of coming exhibits on on the exhibits themselves.
• Municipalities -- all over the city or town to provide more information to people about places and things.
• Scavenger hunt with QR Codes at area restaurants.
• vCard badge at networking events.
• Equipment rental companies -- QR Codes on equipment displays to lead customer to how-to video.
• Ads in airports so traveler does not have to write down the information/URL.
• Walking tour signs.
• Next to statues to explain what the statue is about.
• In menus or on drink coasters or napkins to promote the latest specials or in-store discounts.
  
  
• What have you done with QR Codes??? Send me an email with your story.

NEED HELP?

MURCON can help you explore ways to use this technique to increase your business.  Not only will we help you come up with creative ideas and applications, we will create the codes for you, track them, and provide usage reports for you as well.

Once we help you to decide how to use this in your business we will do the following:

• Create and send to you your high resolution, print ready QR Code graphics.
• Set up click tracking for your codes.
• Send you monthly reporting for your active codes.
• Change the target or content for your codes as needed.
• Order printed marketing materials for you customized with your QR Code(s)  (See banner ad below or click here.)

*MURCON did not produce this example.

Please contact Tom Murphy today to get started.

Snap you soon!!

NOTE:  Tom is available to speak to groups about the marketing opportunities presented by Mobile Tagging.